Build Your Journalism Fundraising System
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Introduction

Welcome!
Set up your fundraising engine

Why do I need a fundraising engine?
Download and use Fundraising HQ
Discover and research funders

Who's funding journalism right now?
Create a Lead Database
Discover funders using the Virtuous Circle
Prioritise funders strategically

Geographic focus
Core funding vs. project funding
Thematic approaches
Funders' strategic priorities
Grant sizes and financial asks
Decipher eligibility criteria
Understand application timelines & processes
Create an engagement engine

Master the opportunity tracker
Profile funders properly
Build a prospect calendar
Keep your fundraising engine running
What's next?

Continue your journey
Credits and disclaimers

Prioritise funders strategically

How to prioritise funders based on alignment with your goals.

7 Lessons